PRESS RELEASES

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> Amazon Prime Day: Consumers Spending Less in First Two Days, Numerator Reports

Deal Satisfaction Declines as Household Spending Falls 17% and Consumers Focus on Everyday Essentials

> Rust-Oleum Corporation Renews Multi-Year Collaboration with Numerator

Single-sourced Consumer Insights and Verified Voices Surveys Drive Retailer and Category Expansion

> Numerator Germany Reaches 50,000 Monthly Active Survey Panelists

Modern Technology Powers Higher-Quality Market Research from Verified Buyers

> Numerator Consumer Goods Price Index Reveals Highest Inflation in Over Two Years, With Prices Up 2.9%

Concern About Rising Prices Continues to Climb as Low- and Middle-Income Households Face Disproportionate Inflationary Pressure

> SNAP Food Restriction Waivers Will Reach 7.5M Households by End of 2026, Numerator Reports

New SNAP Waiver Policies Could Represent Up to $830M Risk in Soda, Candy, and Energy Drink Sales

> Numerator Consumer Goods Price Index Reveals Prices for Everyday Goods Up 2.4% in April vs. Year Ago

Inflation Reaccelerated in April; Gen Z Hit Hardest, Absorbing 6-Point Higher Price Growth vs. U.S. Average Since January 2018

> Numerator Sets New Speed Standard for Consumer Data with Real-Time Attribution

AI-Powered Innovation Delivers Faster, More Complete View into Consumer Purchase Behavior

> 73% of U.S. Vehicle Owners Report Spending Cutbacks Due to Rising Gas Prices, Numerator Reports

61% Say Gas Prices Have Impacted Their Ability to Afford Other Expenses; Cutbacks in Discretionary Categories Mirror Patterns Seen During 2022 Gas Price Spikes

> Numerator Consumer Goods Price Index Reveals Prices for Everyday Goods Up 2.0% in March vs. Year Ago

Inflation Cools Overall in March but Remains Disproportionately Elevated for Southern, Low-income, and Gen Z Households

> New Food Pyramid: 47% of U.S. Consumers Not Adhering to New Guidelines, Affordability Cited as Top Barrier, Numerator Reports

New Serving Size Recommendations Translate to $1,012 in Increased Grocery Spending Per Household

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