NUMERATOR PANEL DATA FEEDS
Elevate your analysis with a comprehensive data source that does the work of multiple datasets.
The industry’s most up-to-date consumer data delivers the comprehensive insights you need — from a single source.
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Leverage a single consumer data source that provides consumer understanding with greater efficiencies.
Scaled
Unlock the Power of America’s Largest Consumer Panel
Integrate single-sourced, first-party, omnichannel consumer shopping data from over 1M households to uncover previously unidentified insights.
Comprehensive & Efficient
Answer Complex Business Questions Efficiently
A single data set that follows the consumer journey through purchase behavior, eComm, demographics, psychographics, media consumption and more.
Fast
Get Fast, Actionable, Consumer Data How You Need It
Whether it is early read data to understand what has happened in recent days, longitudinal data or panel matched data, Numerator data flexes to meet your business needs.
1M+
PANELISTS
2B+
TRIPS CAPTURED
44K+
RETAILERS TRACKED
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The scale, depth and flexibility you need to win across all points of your consumer engagement strategy.
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Understand Your Consumer
Predictive Propensity Models
Localized Consumer/Shopper Elasticity
Demand or Consumption Prediction
Balancing Other Data Sources
Assortment Optimization
Synthetic Households
![opportunity icon opportunity icon](https://www.numerator.com/wp-content/uploads/elementor/thumbs/opportunity-icon-qpgmwffbew03rmaer95o9wrsy854p5awyjlmhjq1a8.png)
Size the Opportunity
Behavioral/Consumer Segmentation
Marketing and Promotion Activity Measurement
Personalization Analytics
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Create an Action Plan
Audience Creation
Paid Media Targeting
Multi-Touch Attribution
Media Measurement
CRM Optimization
Brands that trust Data Feeds.
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![GENERAL-MILLS@2x General Mills logo](https://www.numerator.com/wp-content/uploads/elementor/thumbs/GENERAL-MILLS@2x-qpgmu9epnn1azzfqetfn0ygjn8tny9p6ztgbnkxpmo.png)
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![SIMPLY-GOOD-FOODS@2x SIMPLY-GOOD-FOODS@2x](https://www.numerator.com/wp-content/uploads/elementor/thumbs/SIMPLY-GOOD-FOODS@2x-qpgmuzq6z01c12di54t6yrtga17xxsloffpx3buosg.png)
Just need core metrics delivered to you?
Check out our suite of Numerator product feeds.
SOLUTION
Insights Data Feed
Access Static Panel metrics delivered as a feed to power your internal BI tools.
![WORKING FILES HEADERS Man on his phone](https://www.numerator.com/wp-content/uploads/elementor/thumbs/Solutions-Square-Promo--qpgmvb0boq12nswat0qlhqtp3hnejsapn3894htgi8.jpg)
SOLUTION
TruView Data Feeds
Leverage metrics available in the TruView platform delivered to you as a feed to maximize market share analysis.
![WORKING FILES HEADERS WORKING FILES HEADERS](https://www.numerator.com/wp-content/uploads/elementor/thumbs/Survey-Solutions-Square--qpgmvb0boq12nswat0qlhqtp3hnejsapn3894htgi8.jpg)
SOLUTION
Promotions Data Feed
Gain the most historical and granular promotional activity data sent directly to you as a data feed.