New Realities & Routines Consumer Report
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Stay in the know with the latest from Numerator.
Webinar
Private Label Perceptions: Strategies for a Premiumizing Landscape
Private label brands are no longer just a budget-friendly alternative to name brands—they’re premiumizing, expanding, and winning loyal shoppers of…
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Report
Private Label Perceptions
Private label sales have surged in the retail landscape since 2019, with strong growth ahead. Numerator’s Private Label Perceptions Report…
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Article
The Cost of The Cocoa Shortage: How Consumers Are Adapting to Rising Chocolate Prices
Learn how emerging brand Melinda’s Hot Sauce uses consumer insights and data-driven storytelling to win shelf space at top retailers…
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
