Health and Wellness in the Time of COVID
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Stay in the know with the latest from Numerator.
Case Study
Soda innovator poppi partners with Numerator to craft media strategies targeting under-reached demographics to boost household penetration
Discover how poppi utilized a single-source of consumer data to gain insights into purchasing behaviors and media consumption habits across…
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Article
Cracking The Code On The Rising Price of Eggs
Unpack the U.S. egg market with insights from verified buyers. Discover how inflation and supply chain challenges are impacting egg…
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Article
Paws and Reflect: 2025 Pet Trends in a Post-Pandemic World
Explore key pet industry trends in our latest report. Uncover market dynamics and consumer behaviors influencing growth and opportunities.
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
