Boomers+ Deep Dive

Boomers+ Deep Dive

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Article
Understanding HSA & FSA Trends in Consumer Spending
Discover the must-know health and wellness trends of 2024. Get comprehensive insights on gut health, retail shifts, and other health…
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Five Predictions for This Year’s Cyber Five Weekend
Learn more about past Cyber Five shopping trends and what to expect from consumers during the upcoming holiday sales weekend.
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Webinar
Getting to Know Your On-Promo Buyer: Driving Promotional Effectiveness with Survey Research
On Thursday, December 5 at 11am CT join Numerator experts as they demonstrate how to harness the combined power of…
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.

Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.

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