2023 Prime Day Recap
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The Opportunity and Impact of Digital Sales Events
Going head-to-head with Amazon during Prime Day may seem daunting but, for competitors like Walmart and Target, the data is…
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Report
The Opportunity and Impact of Digital Sales Events
Numerator's Digital Sales Events report breaks down the impact of retail sales events among retail behemoths, Amazon, Walmart and Target…
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Article
Step-by-Step CPG Category Placement Strategy for Emerging Brands
Explore effective CPG category management approaches to boost visibility and growth for emerging brands by understanding shopper trends and preferences.
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
