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Super Bowl LIX: Here for the Party

65% of Americans plan to watch Super Bowl LIX, and they are looking forward to doing so with their friends and families.

Buzz-Worthy Promotions: Trends in Alcoholic Beverage Trade Strategies

Join Numerator Senior Customer Success Managers Katelyn Kizys and Jessica Moore as they review recent promotional and...

2025 Holiday Intentions Preview

Learn more about how U.S. consumers plan to celebrate and shop for 14 major holidays in 2025, spanning Valentine's Da...

Soda innovator poppi partners with Numerator to craft media strategies targeting under-reached demographics to boost household penetration

Discover how poppi utilized a single-source of consumer data to gain insights into purchasing behaviors and media con...

Cracking The Code On The Rising Price of Eggs

Unpack the U.S. egg market with insights from verified buyers. Discover how inflation and supply chain challenges are...

Paws and Reflect: 2025 Pet Trends in a Post-Pandemic World

Explore key pet industry trends in our latest report. Uncover market dynamics and consumer behaviors influencing grow...

Numerator Spark Sessions: Igniting Emerging Brand Growth

Join us for our inaugural Numerator Spark Session on February 12th at 10 AM CT! In this session, speakers will discus...

Nurri launches new line of ready-to-drink performance shakes nationwide at Costco to meet growing demand of health-conscious shoppers

In early 2024, Costco wanted to diversify its ready-to-drink (RTD) Performance Shake offerings to meet growing consum...

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