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The Income Divide: Implications for the Home Improvement Sector

Discover how the widening income gap is reshaping the home improvement sector. Our new report explores shifting consu...

What the Economic Blackout Revealed About Collective Consumer Power

Discover the effectiveness of the February 28 Economic Blackout. How did it impact major retailers and which consumer...

Tricks of the Trade: Consumers React to U.S. Tariffs

How are new tariffs affecting consumer sentiment and shopping patterns? Learn how brands and retailers can respond to...

Private Label Perceptions: Strategies for a Premiumizing Landscape

Private label brands are no longer just a budget-friendly alternative to name brands—they’re premiumizing, expanding,...

Private Label Perceptions

Private label sales have surged in the retail landscape since 2019, with strong growth ahead. Numerator’s Private Lab...

The Cost of The Cocoa Shortage: How Consumers Are Adapting to Rising Chocolate Prices

Cocoa prices are rising due to a global shortage. Learn how shopper behaviors shift as prices continue to climb.

Mastering Trade Promotions in 2025: Trends, Insights & Strategies

Trade promotions are evolving—are yours driving real results? Explore key trends, shopper insights, and strategies to...

Data-Backed Sell-in Stories: Leveraging Consumer Insights Data to Ignite Melinda’s Growth at Sprouts

Learn how emerging brand Melinda’s Hot Sauce uses consumer insights and data-driven storytelling to win shelf space a...

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