05.20.24
Top 50 CPG company partners with Numerator to quantify marketing ROI
Learn how this manufacturer matched their CRM data against Numerator’s panel in a privacy safe clean room to verify t...
05.15.24
What’s the Deal with PopTart Buyers? Consumer Purchasing & Consumption Habits
Unlock the secrets of pop tart consumers: Who loves them, how they're enjoyed, and why nostalgia plays a big role in ...
06.13.24
Spring Black Friday 2024: Event Performance
Numerator experts review Spring Black Friday event performance across key Tools and Home Improvement categories, incl...
05.14.24
Bettergoods: An early read on Walmart’s latest private brand
Walmart's largest food launch in 20 years: bettergoods. See who the new private label brands shopper is, its performa...
05.30.24
Breakthrough Beauty: The Consumer Trends Driving Growth
Numerator experts walk through the key consumer trends driving the beauty sector “glow up” and offer inspiration for ...
05.08.24
Increase Shelf Space: Winning Product Line Review Strategies
Maximize your brand's potential with our comprehensive product line review solutions, spotlighting data-driven strate...
05.03.24
Charging Ahead in the Era of Electric Vehicles (EVs)
Discover what drives electric vehicle owners: From owner demographics to daily life, charging habits, and consumer be...
05.09.24
Cracking the Breakfast Code: Winning Consumer Loyalty through Breakfast
For restaurants looking to bring home the bacon in today’s inflationary environment— either by winning over new guest...