PRIME DAY

LIVE TRACKER 2024 (ENDED)

Numerator’s Amazon Prime Day Tracker compiled a live look across Numerator data sources to bring immediate insights into what happened on Prime Day.

2024 Prime Day Highlights Report

Our Prime Day Highlights report leverages observed purchase behaviors from our Total Commerce Panel and survey insights from over 8,000 verified Prime Day shoppers. Learn how different generations shopped, which categories grew the most, and what shoppers thought of the deals offered.

Check out past Prime Day coverage from Numerator.

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The Opportunity and Impact of Digital Sales Events
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Prime Day 2023 Recap
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Prime Day 2022 Recap

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