FINANCIAL SERVICES – BUY SIDE RESEARCH
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The market landscape is changing faster than ever, and traditional data sources can’t keep up. Consumer behavior is a key driver of sales growth for any company. Our industry-leading consumer data provides insight into current company performance and helps accurately forecast future implications for sales growth — ahead of earnings calls.
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Track verified purchase behaviors across all channels — from C-Store to Big Box to eCommerce
Variety of Consumer Sectors
Explore data across multiple sectors including F&B, Health & Beauty, Pet, Baby, Restaurant, and more.
Every Type of Shopper
Access purchase data covering even hard to find demographics, like Gen Z and low-income households.
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You’re missing more than half (55%) of shopping if you’re relying solely on traditionally tracked channels.
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ARTICLE
The Impact of GLP-1 Growth on the CPG Industry
Explore the impact of the rising use of GLP-1 medications like Ozempic and Wegovy on consumer behavior, and the implications for consumer packaged goods companies.
REPORT
Local Housing Markets' Impact on the Home Improvement Sector
Rising interest rates and home prices have fundamentally altered consumer demand and purchasing power, however the impact on the housing market will vary regionally. How will home buying behaviors shift and what does that mean for consumer spending in related consumer goods categories?
ARTICLE
The Impact of Ending Emergency SNAP Allotments
Explore the impact of the end of the Emergency SNAP Benefits program. Which categories are showing volume declines, and how have brand preferences changed among SNAP users? Hear directly from SNAP shoppers who’ve experienced a reduction in benefits and how they’re adjusting their shopping habits in response.