NUMERATOR MEASUREMENT PANEL
Consumer data at a scale never previously conceived — until now.
The Numerator Measurement panel provides purchasing data from over a million consumers, enabling new use cases like omnichannel share measurement, demographic share measurement, opportunity sizing and more.
More data, more scale — faster than ever before.
1M+
PANELISTS UPLOADING RECEIPTS
31
CHANNELS ACROSS CPG & RESTAURANT
72
HOURS BETWEEN PURCHASE TO PUBLISH
See more trips, more channels, and more insights.
More Data Updates
Monitor changing consumer behaviors and sentiments on demand.
More Channels and More Products
Capture purchases of all product categories across all channels.
More Consumer Context
Gain richer consumer understanding with 2,500+ demographic, psychographic and media consumption attributes.
Brands that trust Numerator Omnipanels
WHITE PAPER
Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
Stay in the know with the latest from Numerator.
Article
Understanding HSA & FSA Trends in Consumer Spending
Discover the must-know health and wellness trends of 2024. Get comprehensive insights on gut health, retail shifts, and other health…
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Article
Five Predictions for This Year’s Cyber Five Weekend
Learn more about past Cyber Five shopping trends and what to expect from consumers during the upcoming holiday sales weekend.
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Webinar
Getting to Know Your On-Promo Buyer: Driving Promotional Effectiveness with Survey Research
On Thursday, December 5 at 11am CT join Numerator experts as they demonstrate how to harness the combined power of…
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