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05.28.25
The SNAP Evolution: Supporting Shoppers in a Changing Economy
Explore how proposed SNAP cuts could reshape consumer behavior and retail spending, with wide-reaching effects across...
06.11.25
The Promotional Effectiveness of Retailer Loyalty Programs
Over the past year, Walmart, Target, and Dollar General have leaned into loyalty and cashback programs to retain valu...
05.22.25
Numeration 2025 Recap: The Next Generation of Consumer Insights
Explore the future of consumer intelligence at Numeration 2025, where industry leaders and experts from brands like K...
06.25.25
Numerator Spark Sessions: Igniting Emerging Brand Growth
Join our Spark Session on June 25th at 10 AM CT! TJ Moore, Vice President of Category Insights at Nutrabolt, and Nick...
06.24.25
Tapping into Competitive Shopper Insights: How to Unlock Brand Differentiation
In today’s competitive retail landscape, knowing how your shoppers compare to your competitors’ is more important tha...
04.28.25
Spring Black Friday 2025: Consumer Intentions and Early Read Performance
Discover how Spring Black Friday 2025 is reshaping home improvement shopping. Our latest report breaks down who’s buy...
04.28.25
Cracking The Code On The Rising Price of Eggs
Discover how inflation and supply chain challenges are impacting egg prices, availability, and consumer concern
04.22.25
2025 US Q2 Holiday Preview
Numerator’s Q2 2025 Holiday Preview survey highlights consumers’ celebration, shopping and spending plans for five up...